佳能mg5780问题1660:求助:谁帮我把这段翻成英文下~谢谢~

来源:百度文库 编辑:神马品牌网 时间:2024/05/03 04:51:58
随着经济的发展,市场的需求经历了一个由内到外,由产品为中心到由服务为中心的重大转变。在这个转变过程中,企业为了生存和竞争,也跟随着市场在营销理念上不断的作出改变以求找到最适合的营销观念来维持企业的生存和推动企业的发展。“营销学之父”——菲利浦•科特勒在它的《营销管理》中总结了营销观念的5个发展阶段,即生产观念、产品观念、推销观念、营销观念和社会营销观念。
在市场发展的需求下,作为对以往各种营销观念的总结和发展,关系营销出现了。 CRM作为一种全新的管理理念,以在我国迅速发展起来,对推动我国信息化建设将发挥积极的作用。
目前仍然采用着传统的客户管理方式的村上精密制版有限公司,为了进一步开拓在深圳地区的市场,扩展公司业务规模,扩大市场份额,也急切的需要转变陈旧的营销管理理念,引进更新的CRM系统,以为公司日后的发展提前作好准备。

Along with the economical development, the market demand has experienced from in to outside, to by serves from the product for the center for the central significant transformation. In this transformation, enterprise in order to survive with the competition, also follows the market unceasing to make the change in the marketing idea to find the most suitable marketing idea to maintain the enterprise in order to the survival and the impetus enterprise's development. "The marketing study father of" the Filley water's edge branch "Marketing Management" center summarized the marketing idea dish development phase in it, namely the production idea, the product idea, the sales promotion idea, the marketing idea and the social marketing idea in under the market development demand, took to formerly each kind of marketing idea summary and the development, the relational marketing appeared CRM to take one kind of brand-new management idea, by rapidly developed in our country, to will impel our country information construction to play the positive role at present still to use in the traditional customer management way village precisely to make lithograph plates the limited company, In order to further develops in the Shenzhen area market, the expansion corporate business scale, expands the market share, also is anxious needs to change the obsolete marketing management idea, the CRM system which the introduction renews, thought the company in the future development will finish the preparation ahead of time.