考教师资格证需要考哪些科目:求翻译。。。不一定是高手哦～～～但要有耐心。。。

这个是我们BT的管理学老师留的作业 读懂这个文章对各位来说应该不难 但是我的英语实在太烂拉～ 麻烦哪位给翻成中国话。。。谢了～～～
（不用逐字，每段讲出主要内容就OK了）

Today more than ever, American businesses are feeling the heat from foreign competition. The combination of high tariffs at home, and cheaper labor costs in other countries, has made it increasingly difficult for American companies to be the foreign competition's prices. The competition is fierce, but American businesses can meet the challenges both at home and abroad by emphasizing the quality of American products and services. And the key to developing a successful quality strategy is management. Managers must include quality in every aspect of their business. This requires a huge shift in most managing styles. But it's got to be done. If quality is not made a top priority in American businesses, you can bet the foreign competition will leave them in the dust.

One company that knows the realities of the global market is Trek. Trek was founded in 1976 by a small group of biking enthusiasts who wanted to combine American manufacturing technology with precision hand craftsmanship to build the highest quality bicycles in the world. At first, everything ran smoothly. But by the mid-80s, Trek began to run into trouble. Joyce Keehn, Sales Manager of International Accounts, said, "In the 80s, we sort hit a brick wall, so to speak, in that we had high inventory, sales were down, we didn't have as many dealers as we should have had so we were sitting here with a lot of inventory and we were nearly bankrupt. And we had to relook at the situation while we were still running the business from a management standpoint as well as quality and getting our orders in and how we were dealing with the marketplace."

Trek had to develop a new game plan. The company decided to capitalize on its reputation as a leader in technology and quality craftsmanship. Keehn said, "When we look at our quality back in the 80s it wasn't what our U.S. dealers expected our quality to be, so we realized that if we wanted to increase our business domestically we had to increase our quality. And we began doing that for the U.S. market but an interesting thing that we found is that when we began to get into other markets like Germany and Japan their standards were much higher than what we were experiencing here in the states. So in effect these countries helped us increase our quality because we wanted to grow our business in these countries we listened to what the dealers and the market was expecting from us and we implemented those quality changes here."