神马品牌网稷山县酒店:帮忙翻译一下
来源：百度文库 编辑：神马品牌网 时间：2024/04/29 03:09:35
Target markets in retailing are often defined by demographics, geographies, and psychographics, Claire's Stores, for instance, targets twelve-to' fourteen-year-old girls who may get most of their wardrobe at The Gap but spend their al1owances accessorizing at Claire's. To keep up with the fashion trends of its target market, Claire's executives read teen magazines, watch teen-oriented shows like Friends and Beverly Hills 90210, and listen to a lot of music.
Determining a target market is a prerequisite to creating the retailing mix. For example, Target's merchandising approach for sporting goods is to match its product assortment to the demographics of the local store and region. The amount of space devoted to .sporting goods, as well as in-store promotions, also varies according to each' store's target market. Similarly, Ann Taylor caters to' working women in their thirties and forties---a group customers notoriously pressed for time. Consequently, its stores offer a one-stop wardrobe, solution with color-coordinated blouses, sweaters, skirts,-and-trousers that make it easy to create a wardrobe with just a few purchases.
Determining a target market is a prerequisite to creating the retailing mix. For example, Target's merchandising approach for sporting goods is to match its product assortment to the demographics of the local store and region. The amount of space devoted to .sporting goods, as well as in-store promotions, also varies according to each' store's target market. Similarly, Ann Taylor caters to' working women in their thirties and forties---a group customers notoriously pressed for time. Consequently, its stores offer a one-stop wardrobe, solution with color-coordinated blouses, sweaters, skirts,-and-trousers that make it easy to create a wardrobe with just a few purchases.
针对市场零售通常定义人口、地理、psychographics,刘的店为例,12个指标,「十四岁的少女,可他们的衣柜的差距,但他们用al1owancesaccessorizing在刘的. 跟上市场流行趋势的指标,刘的行政少女杂志阅读、看青少年朋友喜欢的显示和47.9%华利山,听很多音乐. 确定目标的先决条件是建立市场零售组合. 例如,针对的是商品的方法,以配合其生产体育用品的各种人口统计数据存储和本地区域. 专门的篇幅. 体育用品、以及在商店促销,也因各自商店的目标市场. 同样,AnnTaylor迎合'三、四十岁的妇女工作--争取出一批客户. 因此,它的商店,提供一站式衣柜,解决与颜色协调衬衣、毛衣、裙子、中裤,容易造成只有少数购买衣柜.
针对市场零售通常定义人口、地理、psychographics,刘的店为例,12个指标,「十四岁的少女,可他们的衣柜的差距,但他们用al1owancesaccessorizing在刘的. 跟上市场流行趋势的指标,刘的行政少女杂志阅读、看青少年朋友喜欢的显示和47.9%华利山,听很多音乐. 确定目标的先决条件是建立市场零售组合. 例如,针对的是商品的方法,以配合其生产体育用品的各种人口统计数据存储和本地区域. 专门的篇幅. 体育用品、以及在商店促销,也因各自商店的目标市场. 同样,AnnTaylor迎合'三、四十岁的妇女工作--争取出一批客户. 因此,它的商店,提供一站式衣柜,解决与颜色协调衬衣、毛衣、裙子、中裤,容易造成只有少数购买衣柜.